
Here comes the 2nd Black Meeting with the presence of Caito Maia!

The annual meeting brings together high-end retailers from Eliane between the days 29 e 30 of January.
For Black Stores, the year of 2024 officially starts now… Here comes the 2nd Black Meeting! The annual meeting will meet on the days 29 e 30 of January, at Casa Brasil in São Paulo, the highest standard retailers in the segment in Brazil.
The schedule for the two-day event has new experiences in store, ranging from architecture, passing through entrepreneurship, to gastronomy with Conexões Black – a dinner designed by chef Fabrizio Barata.
The new collections launched this year will be presented to guests first hand, and the partners of the architectural firm Cité, from Rio de Janeiro, Celso Rayol and Fernando Costa, will exclusively present the co-creation Cité + Eliane signed exclusively for Lojas Black.
Challenges, resilience, innovation, creativity, management… These are topics that guide the businessman's life and will also be addressed in the Black Meeting. And to bring even more energy to the event, speaker Caito Maia is a special guest to share experiences and the successful journey at the helm of the Chilli Beans brand.
Business, strategies, future projects, networking and lots of inspiration is what guests await in this edition, which promises to be enriching. Another unforgettable chapter on the path to successful leadership and excellent entrepreneurship.
Discover the Cité Arquitetura office
Founded by partners Celso Rayol and Fernando Costa, Cité Arquitetura is a company that aims to meet project goals, from an integrated look at the architectural object and its interaction with the space of the city in which it is located. When carrying out your work, Cité is based on synergy between the design stages, understanding the architectural object as part of a coherent whole.
Who is Caito Maia
In the years 90, Caito Maia discovered his passion for glasses in the USA while studying music. Realizing that glasses were more than just eye protection, started selling them to supplement his income. After a wholesale attempt in Brazil, facing financial challenges, learned valuable business lessons.
In 1997, decided to create your brand, launched the first Chilli Beans store in São Paulo, making it the largest sunglasses company in Latin America. Today, with more than a thousand models and 4 million pieces sold annually, the brand is a success.
In addition to leading Chilli Beans and Ótica Chilli Beans,, Caito Maia is an investor in Shark Tank Brasil and motivates entrepreneurs in lectures across the country. His trajectory of 25 years stands out for overcoming, errors and, Above all, the unshakable belief in yourself. Active in daily strategic decisions, He also shares experiences on social media and on the radio program Se Parar o Sangue Esfria, broadcast live every Wednesday on 89 fm.
Caito Maia, founder of the Chilli Beans brand, speaker at the 2nd Black Meeting
What are Black Stores
Black stores are exclusive spaces. These are showcases where ceramics and national coatings take center stage. A business model based on partnership and the commitment to offering a brand, service and support.
– Technique + inspiration
These are square meters that go beyond the traditional concept of product display. The identity of Lojas Black is unique: less technical and more inspirational environments. A project that values the immaterial look, that embraces and welcomes those who arrive. The stores are humanized and have an Instagrammable touch, with art, culture, connection to networks, stimulating phrases and a perfect mix between technology and handmade.
One more connection
Lojas Black is a partnership aligned with the brand’s purpose, based on exclusivity, which is based on offering a brand, service and support, but this tripod includes many other benefits for Black retailers. Merchandising is personalized with exclusive and differentiated attention. Differentiated logistics, exclusive channel and preference in productions.