The scenario of women in the ceramic industry

Veil, enamel, dryer, are references that instinctively refer to the scenario of women today, but in the ceramic industry these words have other meanings.. Discover the history of the women who are at the forefront of Eliane's ceramic production. The work, apparently, brutal is loaded with delicate and feminine stories.

Valerian

Or Valeria, how do you like to be called, seven years in the production of Eliane I, accumulated several specialties such as quality control, press, load, it is clear, on the veil - enamelling. Phrases said at the beginning of his career such as "I won't make it" to the statement "Today there's nothing I can't do", shows evidence in the professional's ability and experience to imprint their individual knowledge in the transformation of the collective. Human engagement from start to finish.

Boreal line – Blue Sky Wave BR 20x20cm

Marilza

shy but very attentive. That's how Mari, as you prefer to be called, began to tell a little of his company history that is viscerally intertwined with his personal history, familiar.

your parents and your husband, also worked at the factory and throughout these 21 years at Eliane, she assumes that she became the woman of today thanks to everything she learned through the friendly relationships she made at the site.. Activities like parties, Olympics and even the craftsmanship that permeated the entire production process, currently “automated and with many robots”, is fondly remembered by Mari.

Today, already grandmother, when he looks at his own trajectory, he proudly assumes “I would do it all over again!”, and this reinforces how fundamental the relationship of continuous learning at work and in life is.

Josilene

"Truly and willingly", Josi summarizes his 16 years working in the production of special pieces at Eliane. The care with which she produces the finishing of the pieces, take care of your nails and feel proud for your child, who also works in the same sector, It is fascinating!

Values ​​like justice and respect, gain special prominence in your words when describing your day-to-day work, and that makes her already have, even without knowing, discovered your daily purpose “When you work hard on what you love, this is not work".

Sadimila

Working in Eliane's Technical Assistance for 15 years, Mila still since 2020, like many other women, the big challenge of balancing the work, the family and yourself with the home office.

Even so, refers with sweetness and dedication to his work in solving customer problems, but in a special way, with empathy! He lives in detail each of the cases he receives when he declares "each family is a story".

After many years of well-solved scenarios in the area, she recognizes that her work has made her a much more demanding consumer and aware of the power of expression as a citizen, always with a smile on her face.

Ruth

born leadership, multitalented and able to inspire other women, which are also on the production line, are some characteristics that permeate Ruth's life, Enameling Operator.

The care, delicacy, affection and respect are explicit in Ruth's treatment of ceramics. Besides that, the self care, like vanity, is not left out by the professional. To make up the uniform, she bets on accessories and painted nails.

Ruth epitomizes what could be described as a silent female protest, in which it resists and expresses itself in places where spaces are found with great strength and delicacy in small gestures.

Stories like these and other women working in research, in development, production, Logistics, specification, sales and project completion, are important to give light to this feminine strength that is embedded in this product as significant as the ceramic from edge to edge..

We hope these stories connect all the women who, directly and indirectly, play our products at Eliane.

Check out these and other stories on our Connectarch content platform. visit: www.connectarch.com.br